From mushroom coffee to lion’s mane, functional mushrooms are everywhere. So how do you find your way through all the options? Chris Joseph, Founder and Head Kook of Brain Wave Superfood Mushrooms, explains how the brand’s mushroom gummies stand apart from mushroom coffee and other supplements, and why customers keep coming back for them. As a bootstrapped startup in a crowded wellness market, Chris shares the advantages of competing against the big guys. He’s an adventurer shaped by surfing and snowboarding who sees Brain Wave as a chapter in his life’s work, not just a business. He also talks about the brand’s community mission, which follows the way mushrooms and mycelium support their environment in nature. That includes special-needs surfing through Jill’s Surf Club and support for veterans. Plus, find out where to get the gummies and how to learn about Jill’s Surf Club events.
Contacbrainwaveusa.com
@BrainWaveMushrooms | Chris Joseph: @Chris_J_o_s
About the Author
Gerald D’Ambra is co-founder of On New Jersey.
Throughout his career in TV, Gerald has led projects developing shows for Cox Broadcasting, Sinclair, Fox, and Discovery Scripps. He is a former marketing and communications executive with a global technology company and a former TV News Anchor, Reporter, and Executive Producer.
Gerald led communications and marketing projects for global brands and secured national and local media placement. He has been nominated for Emmy Awards and won multiple AP awards for journalism.